Know before you blow your budget

Test the market

Business ideas should be irresistible to the right people. We’ll test yours out on a smaller scale, to see if it’s a go-er or a hell no-er.

Test the market →

“I had an idea for a penguin-themed sock subscription. Cold feet, warm hearts, right? But egonomix found that the only creatures excited about it were actual penguins. Sadly, they don’t use Visa. Crisis averted.”

- Former Head of E-Commerce

Your revenue survival kit

Go from being trapped in a forest full of question marks, to having a clear path.

  • Using highly effective yet terribly-top-secret research techniques, we’ll dummy-run your business idea to some of your target market. To get answers to your pressing questions:

    • Is the idea any good?

    • Is the price right?

    • What will make people switch over to it?

    • Which features do people like best?

    • If you could be a cat for the day, what would you do?

    That last one only really works if you’re selling a new protein-rich cat food.

  • Sounds fancier than it is. This is where we collate all the research findings into a neat little report which tells you if your idea is good-to-go, needs tweaks, or should be killed with fire before you spend any more time on it.

  • We’ll walk you through the findings, answer any curve ball questions and show you what the best next steps look like. You’ll also get a GDPR-clean list of the research respondents who opted-in for follow ups. But only if you promise not to pitch-slap them.

Get started

The part where we show you we’re nothing like all those deeply boring, wannabe growth hacking agencies

  • We’re founder-led, hands-on and common-sense driven. Just as comfortable on the mean streets as we are in the spreadsheets. And just as funny in real life as we are on the internet.

  • Formulas and AI prompts are a pretty colour palate, but they only take you so far. We use unheard-of ways to reach people, test ideas on them and eventually turn them into buyers. Always with the human touch.

  • We assemble research samples from scratch, speaking to real people who actually spend money in your category. Not panel members who make a living from telling researchers what they want to hear.

Book your 30-minute
fit check

A free consultation with our founders.
Which feels like speed dating, but with fewer awkward silences.

You bring your goals, your headaches and your dream outcome. We’ll bring brains, honesty and a team who goes all in. If it clicks, great. If not, we promise not to cry about it.